If you are making a chair, the sandpaper can make it smoother. But no amount of sandpaper will turn a chair into a table.
ALAN COOPERIf your persona has goals and the product has magical powers to meet them, how simple could the interaction be? This kind of thinking is useful to help designers look outside the box.
More Alan Cooper Quotes
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You can get spiritual things out of books and stories and they have nothing to do with religion.
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If your persona has goals and the product has magical powers to meet them, how simple could the interaction be? This kind of thinking is useful to help designers look outside the box.
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I just try and learn to be a good husband and be a good father before I am a good rock star. That means saying no to certain things that go with the business.
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While making art you should just do what is in your heart.
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Just how do I design if not with prototyping? An excellent question. The short answer is ‘on paper.’
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To our human minds, computers behave less like rocks and trees than they do like humans, so we unconsciously treat them like people.
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If you are not going to produce albums then you are not going to produce new fans. It’s impossible.
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A powerful tool in the early stages of developing scenarios is to pretend the interface is magic.
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We seem to be keeping old fans and are bringing on new fans that are teenagers. I think that is amazing.
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One of the most heinous, insidious lies is the notion that you have to be an asshole to be a successful business person.
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I just like so many different kinds of music that I like experimenting. I don’t want to keep making the same record over and over and over.
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My computer’s memory stores a million phone numbers with perfect accuracy, but I have to stop and think to recall my own.
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I’m a huge believer in putting music out as quickly as early as possible.
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Run for your lives-the computers are invading. Awesomely powerful computers tackling ever more important tasks with awkward, old-fashioned interfaces.
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Form follows function straight to hell.
ALAN COOPER