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Ironically, the thing that will likely make the least improvement in the ease of use of software-based products is new technology.

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Ease Improvement Ironically Least Likely New Product Software Technology Thing Use

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

Computers no longer interface with humans–they interact, and the interaction will become steadily deeper, more subtle, and more crucial to our collective sanity and ultimate survival.
ALAN COOPER

Computer Critical Deeper Human Interact Interface Longer More Sturdily Subtle Survival
I’m a huge believer in putting music out as quickly as early as possible.
ALAN COOPER

Believer Early Huge Music Possible Put Quick
Design principle: Take things away until the design breaks, then put that last thing back in.
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Back Break Design Last Principle Thing
One of the most heinous, insidious lies is the notion that you have to be an asshole to be a successful business person.
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Asshole Business Heinous Insidious Lie Most Notion Person Successful
Computer memories work in a manner alien to human memories. My memory lets me recognize the faces of my friends, whereas my own computer never even recognizes me.
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Alien Computer Facemfriend Human Manner Memory Own Recognize Work
Just how do I design if not with prototyping? An excellent question. The short answer is ‘on paper.’
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Answer Design Excellent Just Paper Prototype Question Short
Typography should not vary widely in an interface.
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Interfere Typography Vary Widely
We seem to be keeping old fans and are bringing on new fans that are teenagers. I think that is amazing.
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Amazing Bring Fan Hold Keep Seem Teenager
We don’t fight about music. We don’t fight about artistic direction.
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Artistic Direction Fight Music Think
Form follows function straight to hell.
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Follow Function Hell Straight
English bohemians sit in cold orderly rows, like carrots.
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Bohemian Carrot Cold English Like Orderly Row Sit
There’s only one thing you can use against pure logic, and that’s common sense.
ALAN COOPER

Against Common Logic One Only Pure Sense Thing
If your persona has goals and the product has magical powers to meet them, how simple could the interaction be? This kind of thinking is useful to help designers look outside the box.
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Box Designer Goal Help Magical Person Power Simply Think Useful
Men do not greet one another like this … except perhaps at rugby club dinners.
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Another Club Dinner Except Geet Men One Perhaps Rugby
It has also been said that the software industry is an example of midgets standing on the toes of other midgets.
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Industry Midget Software Stand Toe
No matter how beautiful, no matter how cool your interface, it would be better if there were less of it.
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Beautiful Better Cool Interface Less Matter

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