black
grey
blue
red
brown
white

A successful branding program is based on the concept of singularity.

Related Topics

Based Brand Concept Mind Perception Program Successful

Bagwalas

Popular Authors

Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

An attribute that nobody else already owns in your category.
AL RIES

Already Attribute Else Nobody Own Through
Positioning is how you differentiate yourself in the mind of the prospect.
AL RIES

Differentiate Mind Position Product Yourself
Brand leadership, of course. Leadership is the single most important motivating factor in consumer behavior.
AL RIES

Behavior Brand Consumer Course Factor Important Leadership Motivate
Each year we send more and receive less.
AL RIES

Each Less More Receive Send Year
The next generation product almost never comes from the previous generation.
AL RIES

Come Generations never Next Previous Product
Everyone is interested in what‘s new. Few people are interested in what‘s better.
AL RIES

Better Everyone New People
A branding program should be designed to differentiate your cow from all the other cattle on the range.
AL RIES

Brand Business Cattle Cow Design Lok Market Other Program Range
Marketing is not selling. Marketing is building a brand in the mind of the prospect.
AL RIES

Brand Build Market Mind Prospect Sell
The most powerful concept in marketing is owning a word in the prospects mind.
AL RIES

Business Concept Market Own Powerful Word
Even if all the cattle on the range look pretty much alike.
AL RIES

Alike All Cattle Look Much Pretty Range
Positioning is what you do to the mind of the prospect.
AL RIES

Mind Position Prospect What
You need to allow enough time for this forgetting to take place
AL RIES

Enough Ned Place Take Time Forget
The real barrier (to building a brand) is the human mind.
AL RIES

Barrier Gray Human Matter Mind Real
It is better to have 50% of one market, instead of 10% of five markets.
AL RIES

Better Have Instead Market Prospect
It normally takes decades to build a brand because it takes decades to penetrate the gray matter in between your ears.
AL RIES

Allow Build Decade Ear Forget Normal Old Person Take Truth
If you can build a powerful brand, you will have a powerful marketing program.
AL RIES

Almost Brand Build Builder Come General Market Powerful Previous World

Copyright: 2020 - 2023 | Minimalist Quotes