The effect of scent is really interesting. It can create a mood and change a feeling immediately. I wanted to create a modern wardrobe of fragrances … fragrances that can be very personal to the woman who’s wearing them.
AERIN LAUDERI’ve always been inspired by beautiful interiors.
More Aerin Lauder Quotes
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I love Pilates, I really do, and I do it three times a week because it works well for me.
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People love buying into a lifestyle and an overall concept. So when they buy a shell-colored lip gloss, they can also buy shells for their house, as well as sunglasses and [items in] other categories [in that shade] to create one consistent image.
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AERIN is saturated with the qualities that have surrounded me my entire life, many of which came from my grandmother, Estee: passion, style, hard work, family, and, of course, all things beautiful.
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There’s something really interesting about that as a trend, that whole idea of lifestyle and being happy in your surroundings.
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You always have to stay true to yourself.
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I love market research because you really have an idea of what your consumers are looking for.
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Luxury is anything that feels special. I mean, it can be a moment.
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Beauty is my heritage and my core. But my passion is design for the spaces where we live and work.
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I have always loved books, and as a mother, I wanted to share my passion for reading with my children.
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I’m natural, but I wear makeup seven days a week.
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In terms of pots and pans, I just use the basics – Im not a snob like that.
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I think it’s so much fun to create a space. As the world has gotten more and more hectic – with these horrible catastrophes [happening] – people are going out less, ordering in, [having guests over]. People love to be in their homes.
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I think to make your home as comfortable as possible is so important.
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I’ve always loved the beauty world. Ever since I was a child, I looked at magazines and wore fragrances and tried out samples and sets. I worked at Clinique in the creative department for a summer during high school. And when I graduated from university,
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When I took the job as Estée Lauder’s creative director, the first thing I did was go into the archives! I love taking our heritage and making it modern.
AERIN LAUDER






