black
grey
blue
red
brown
white

to create harmonious whites inside the letters as well as between them.

Adrian Frutiger

Related Topics

Between Them Create Harmonious Inside Letter Well White

Bagwalas

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And it is the designer’s task with the help of this black to capture space.
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It gives distance between the trees, the room to breathe and allow for life.
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Not like the concrete jungle of the tenements.
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Helvetica is here to stay.
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From all these experiences the most important thing I have learned is that legibility and beauty stand close together and that type design.
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Typography must be as beautiful as a forest.
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If you remember the shape of your spoon at lunch, it has to be the wrong shape.
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Thus I also grasped that the empty spaces are the most important aspect of a typeface.
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If you remember the shape of a spoon with which you just ate some soup, then the spoon had a poor shape.
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When I put my pen to a blank sheet, black isn’t added but rather the white sheet is deprived of light.
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to create harmonious whites inside the letters as well as between them.
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In its restraint, should be only felt but not perceived by the reader.
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I am sure in some years from now you will see new posters with just white space and four lines in Garamond.
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Helvetica is the jeans, and Universe the dinner jacket.
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