I tried to oppose the academic to the marketplace.
AD REINHARDTThat’s an interesting fact when you take the idea of making money, making a living selling paintings. Only a dozen or two painters do that.
More Ad Reinhardt Quotes
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We all name ourselves. We call ourselves artists. Nobody asks us. Nobody says you are or you aren’t.
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I want to emphasize the idea of black as intellectuality and conventionality.
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There is a black which is old and a black which is fresh. Lustrous black and dull black, black in sunlight and black in shadow.
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Art is not the spiritual side of business.
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The only and one way to say what abstract art or art-as-art is, is to say what it is not.
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So now our department is the worst department, partly because it has the worst facilities.
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The ugliest spectacle is that of artists selling themselves. Art as a commodity is an ugly idea… The artist as businessman is uglier than the businessman as artist.
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An artist who dedicates his life to art, burdens his art with his life, and his life with his art.
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The artist should once and forever emancipate himself from the bondage of appearance.
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As for a picture, if it isn’t worth a thousand words, the hell with it.
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Now almost every artist outside of New York is connected with some school or some museum school, and even in New York the majority are.
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Painting cannot be the only activity of a mature artist.
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My painting represents the victory of the forces of darkness and peace over the powers of light and evil.
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As an artist I would like to eliminate the symbolic pretty much, for black is interesting not as a color but as a non-color and as the absence of color.
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That’s an interesting fact when you take the idea of making money, making a living selling paintings. Only a dozen or two painters do that.
AD REINHARDT