We all name ourselves. We call ourselves artists. Nobody asks us. Nobody says you are or you aren’t.
AD REINHARDTIf some student came up and wanted to know where to study painting, you’d want to suggest someplace, but there’s no place. I wouldn’t know where to send a student to study.
More Ad Reinhardt Quotes
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I tried to oppose the academic to the marketplace.
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There is a black which is old and a black which is fresh. Lustrous black and dull black, black in sunlight and black in shadow.
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As for a picture, if it isn’t worth a thousand words, the hell with it.
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The only and one way to say what abstract art or art-as-art is, is to say what it is not.
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Now almost every artist outside of New York is connected with some school or some museum school, and even in New York the majority are.
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It is not right for painters to think that painting is like prostitution, that ‘first you do it for love, then you do it for others, and finally you do it for money.
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That’s an interesting fact when you take the idea of making money, making a living selling paintings. Only a dozen or two painters do that.
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I want to emphasize the idea of black as intellectuality and conventionality.
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Art is not the spiritual side of business.
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Art is art. Everything else is everything else.
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Art is too serious to be taken seriously.
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The artist should once and forever emancipate himself from the bondage of appearance.
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So now our department is the worst department, partly because it has the worst facilities.
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Painting cannot be the only activity of a mature artist.
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Only a bad artist thinks he has a good idea. A good artist does not need anything.
AD REINHARDT