The ugliest spectacle is that of artists selling themselves. Art as a commodity is an ugly idea… The artist as businessman is uglier than the businessman as artist.
AD REINHARDTThe one object of fifty years of abstract art is to present art-as-art and as nothing else, to make it into the one thing it is only, separating and defining it more and more
More Ad Reinhardt Quotes
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Now almost every artist outside of New York is connected with some school or some museum school, and even in New York the majority are.
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The job at Brooklyn is interesting because Brooklyn reflects what happened to university art departments everywhere. It might be the worst department now, and yet at one point it was the best in the country.
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As for a picture, if it isn’t worth a thousand words, the hell with it.
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Art is too serious to be taken seriously.
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An artist who dedicates his life to art, burdens his art with his life, and his life with his art.
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The artist as businessman is uglier than the businessman as artist.
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The artist should once and forever emancipate himself from the bondage of appearance.
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My paintings are the last paintings one can make.
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I tried to oppose the academic to the marketplace.
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So now our department is the worst department, partly because it has the worst facilities.
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Art is not the spiritual side of business.
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As an artist I would like to eliminate the symbolic pretty much, for black is interesting not as a color but as a non-color and as the absence of color.
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There is a black which is old and a black which is fresh. Lustrous black and dull black, black in sunlight and black in shadow.
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Painting cannot be the only activity of a mature artist.
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That’s an interesting fact when you take the idea of making money, making a living selling paintings. Only a dozen or two painters do that.
AD REINHARDT







