Art is too serious to be taken seriously.
AD REINHARDTI want to emphasize the idea of black as intellectuality and conventionality.
More Ad Reinhardt Quotes
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There is a black which is old and a black which is fresh. Lustrous black and dull black, black in sunlight and black in shadow.
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An artist who dedicates his life to art, burdens his art with his life, and his life with his art.
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Painting cannot be the only activity of a mature artist.
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Only a bad artist thinks he has a good idea. A good artist does not need anything.
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The ugliest spectacle is that of artists selling themselves. Art as a commodity is an ugly idea… The artist as businessman is uglier than the businessman as artist.
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Making it purer and emptier, more absolute and more exclusive – non-objective, non-representational, non-figurative, non-imagist, non-expressionist, non-subjective.
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I taught a lot of art history, especially Chinese, Japanese, and Indian. But the painting classes came back. The nudes came back. Not so much the still lifes.
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That’s an interesting fact when you take the idea of making money, making a living selling paintings. Only a dozen or two painters do that.
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If some student came up and wanted to know where to study painting, you’d want to suggest someplace, but there’s no place. I wouldn’t know where to send a student to study.
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It is not right for painters to think that painting is like prostitution, that ‘first you do it for love, then you do it for others, and finally you do it for money.
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As an artist I would like to eliminate the symbolic pretty much, for black is interesting not as a color but as a non-color and as the absence of color.
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My paintings are the last paintings one can make.
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So now our department is the worst department, partly because it has the worst facilities.
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The one object of fifty years of abstract art is to present art-as-art and as nothing else, to make it into the one thing it is only, separating and defining it more and more
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We all name ourselves. We call ourselves artists. Nobody asks us. Nobody says you are or you aren’t.
AD REINHARDT