“We just watch anything speed by. To stop and really ponder what a product label says, or the tagline on a TV commercial, might be inherently silly. Those are things that are almost designed to be thrown away.”

Negative space is important. When I teach students to read critically I advise them to look for what the author isn’t saying just as carefully as for what he or she is.

The brands with which we surround ourselves prop us up, make us feel sexy and beautiful, when in reality we’re pretty dumpy creatures.

Surprise keeps the reader awake. The only alternative is to continue saying what the reader is expecting. What fun is that?

Nothing is as easy or natural as consumer brands want us to think – no problem is as resolvable. Your hair will fall out, eventually. Yet we do have these brands, and we line our shelves with them. There’s an inherent irony.

Whenever I do a comedy show I still just read poems, some of which are intentionally funny and some of which are just bizarre. The mix seems to work well.

I want to leave my readers with a sequence of ideas/phrases that makes them question something they’d taken for granted. Or that confuses them to the point that they laugh, but contains one or two phrases/lines that stick in their minds.

I don’t really want to write fiction at all. I don’t see why fiction is necessary when we have real life already confusing enough.

Writing essays and teaching composition have helped me immensely in writing poetry, because they’ve forced me to focus on the structure of ideas.

After the first few readings in comedy venues I did begin to write for laughs. There’s something so gratifying about stimulating laughter.

Poetry is a way for me to explore a tingly feeling, to let it play itself out, and also to map it. I feel like I’m making little star maps when I write poems.

I tried to bang down a lot of doors but Virgin were the only label who believed in what I was doing. I ended up with the label that understood what I was trying to do.

The worst thing to call somebody is crazy. It’s dismissive.

So what if you end up buying a size 6 instead of a 4? You can always cut out the label at home, and you’ll pretty soon forget whatever that number was because you’ll be too busy admiring how fantastic you look.

As we’ve focused more on our food and where it comes from, people now have greater awareness of what’s being put onto our food, pesticides, labeling issues, and consumer health.

Use Campaign link tagging labels all for specifying slight differences in content for split testing.

The moment you label something, you take a step-I mean, you can never go back again to seeing it unlabelled.

It’s fun seeing my label on someone’s behind – I like that.

To define yourself is to limit yourself. Without labels you remain the infinite being.