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The first rule of doing work that matters: Go to work on a regular basis.

Seth Godin

The enemy of creativity… is fear. We’re all born creative, it takes a little while to become afraid. A surprising insight: an enemy of fear is creativity. Acting in a creative way generates action, and action persuades the fear to lighten up.
SETH GODIN

Acting Creative Creativity Enemy Generate
The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
SETH GODIN

Elevator Purpose Solution Want
At least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you’ll never begin.
SETH GODIN

Alternatives Needs Old Things
People rarely buy what they need. They buy what they want.
SETH GODIN

Business Entrepreneur People
Don’t be different just to be different. Be different to be better.
SETH GODIN

Better Different People
Do your art. But don’t wreck your art if it doesn’t lend itself to paying the bills. That would be a tragedy.
SETH GODIN

Art Tragedy Wrecks
Ideas that spread win.
SETH GODIN

Ideas Ironic Winning
The best creative solutions don’t come from finding good answers to the questions that are presented… They come from inventing new questions!
SETH GODIN

Answers Creative Findings
Too often, the person who wrecks our work is us.
SETH GODIN

Out Persons Work Wrecks
Many people believe that great designers get great clients. It’s the other way around.
SETH GODIN

Believe People Way
Art is a personal act of courage, something one human does that creates change in another.
SETH GODIN

Art Change Courage
Why waste a sentence saying nothing?
SETH GODIN

Inspire Marketing Successful
Don’t find customers for your products, find products for your customers.
SETH GODIN

Business Customer Loyal Motivational
There’s no shortage of great ideas. There’s a shortage of execution.
SETH GODIN

Execution Great Idea Ideas
Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them, and they may come and stay.
SETH GODIN

Marketing May Media
Instead of wondering when your next vacation is, maybe you should set up a life you don’t need to escape from.
SETH GODIN

Change Inspirational Inspiring

The first rule of doing work that matters: Go to work on a regular basis.

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The first rule of doing work that matters: Go to work on a regular basis.

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