I love market research because you really have an idea of what your consumers are looking for.
AERIN LAUDERWhen children are little, they really need you in one way. When they’re bigger, they need you as a friend.
More Aerin Lauder Quotes
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It can be a walk on the beach, it could be a kiss from your child,or it could be a beautiful picture frame, a special fragrance. I think luxury doesn’t necessarily have to mean expensive.
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AERIN is saturated with the qualities that have surrounded me my entire life, many of which came from my grandmother, Estee: passion, style, hard work, family, and, of course, all things beautiful.
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One summer I worked at Estée Lauder, and I really enjoyed the whole creative process.
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I figure if I take my children’s work seriously, maybe they will too. And it reinforces the idea that art is not something alien and esoteric. Anyone can make art.
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I love laugh lines. It means you’ve had a good life.
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I always loved beauty and accessories, and it’s always something I was passionate about.
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I have always loved books, and as a mother, I wanted to share my passion for reading with my children.
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Beauty is my heritage, but home decor is very much my passion.
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The effect of scent is really interesting. It can create a mood and change a feeling immediately. I wanted to create a modern wardrobe of fragrances … fragrances that can be very personal to the woman who’s wearing them.
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I’m natural, but I wear makeup seven days a week.
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When I took the job as Estée Lauder’s creative director, the first thing I did was go into the archives! I love taking our heritage and making it modern.
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And balancing motherhood and career makes you both a better mother and a better businesswoman.
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Beauty is my heritage and my core. But my passion is design for the spaces where we live and work.
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When you ask women what’s the one thing they wish they had more of, they always say time.
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Even if I wear jeans, I still wear a blazer and jewelry. I think there is something nice about coming to work and dressing nicely.
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