Since the 17th century, insurance agents have been the foremost experts on risk.
CHARLES DUHIGGThe brain has this amazing ability to find happiness even when the memories of it are gone.
More Charles Duhigg Quotes
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Hiding what you know is sometimes as important as knowing it.
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The same process that makes AA so effective-the power of a group to teach individuals how to believe-happens whenever people come together to help one another change. Belief is easier when it occurs within a community.
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Small wins are a steady application of a small advantage.
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There’s a natural instinct embedded in friendship, a sympathy that makes us willing to fight for someone we like when they are treated unjustly.
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When people have a willpower failure, it’s because they haven’t anticipated a situation that’s going to come along.
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If you believe you can change – if you make it a habit – the change becomes real.
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Between calculated risk and reckless decision-making lies the dividing line between profit and loss.
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Habits, scientists say, emerge because the brain is constantly looking for ways to save effort.
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The waste from power plants is essentially what is left over when you burn coal. And as we all know, coal is a relatively dirty mineral.
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Once you understand that habits can change, you have the freedom and the responsibility to remake them. Once you understand that habits can be rebuilt, the power of habit becomes easier to grasp and the only option left is to get to work.
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Companies aren’t families. They’re battlefields in a civil war.
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Habits are malleable throughout your entire life.
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This is the real power of habit: the insight that your habits are what you choose them to be.
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Self-discipline has a bigger effect on academic performance than does intellectual talent.
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If you want to do something that requires willpower – like going for a run after work – you have to conserve your willpower muscle during the day.
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Change might not be fast and it isn’t always easy. But with time and effort, almost any habit can be reshaped.
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Most of the choices we make each day may feel like the products of well-considered decision making, but they’re not. They’re habits.
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The best agencies understood the importance of routines. The worst agencies were headed by people who never thought about it, and then wondered why no one followed their orders.
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If you dress a new something in old habits, it’s easier for the public to accept it.
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The cooperation of NASCAR – or any other system, it turns out – persists only when everyone believes he has the opportunity to win.
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For a habit to stay changed, people must believe change is possible.
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There’s something really powerful about groups and shared experiences. People might be skeptical about their ability to change if they’re by themselves, but a group will convince them to suspend disbelief. A community creates belief.
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I think I’m smart, and I know I was a good mom. But there wasn’t a lot I could point to and say, that’s why I’m special.
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Making your bed every morning is correlated with better productivity, a greater sense of well-being, and stronger skills at sticking with a budget.
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What studies say the number one best way to start an exercise habit is to give yourself a reward that you genuinely enjoy.
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If you tell people that they have what it takes to succeed, they’ll prove you right.
CHARLES DUHIGG