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To say that behaviors have different ‘meanings’ is only another way of saying that they are controlled by different variables.

B. F. Skinner

A first principle not formally recognized by scientific methodologists: when you run into something interesting, drop everything else and study it.
B. F. SKINNER

Principle Recognition Run Study Yourself
An important fact about verbal behavior is that speaker and listener may reside within the same skin.
B. F. SKINNER

Abuse Deep Education Important Listening Mental Skin Talk Violence
A first principle not formally recognized by scientific methodologists: when you run into something interesting, drop everything else and study it.
B. F. SKINNER

Principle Recognition Run Study Yourself
A failure is not always a mistake, it may simply be the best one can do under the circumstances. The real mistake is to stop trying.
B. F. SKINNER

Education Failure Give Up Inspirational Mistake Perseverance Reality Stop Try
It is not a question of starting. The start has been made. It’s a question of what’s to be done from now on.
B. F. SKINNER

Action Inspirational Journey Start
Men build society and society builds men.
B. F. SKINNER

Architect Build Men Society
Society attacks early, when the individual is helpless.
B. F. SKINNER

Attack Help Society
The mob rushes in where individuals fear to tread.
B. F. SKINNER

Army Battle Fear People
I may say that the only differences I expect to see revealed between the behavior of the rat and man (aside from enormous differences of complexity) lie in the field of verbal behavior.
B. F. SKINNER

Difference Lying Men
Problem-solving typically involves the construction of discriminative stimuli
B. F. SKINNER

Construction Problem Problem Solving
In a world of complete economic equality, you get and keep the affections you deserve. You can’t buy love with gifts or favors, you can’t hold love by raising an inadequate child, and you can’t be secure in love by serving as a good scrub woman or a good provider.
B. F. SKINNER

Children Deserve Economic Gift Goodness Love Quality Serve Woman World
Was putting a man on the moon actually easier than improving education in our public schools?
B. F. SKINNER

Easy Education Improvement Men Moon School
We are only just beginning to understand the power of love because we are just beginning to understand the weakness of force and aggression.
B. F. SKINNER

Angry Beginning Force Love Power Understand Weakness
To say that behaviors have different ‘meanings’ is only another way of saying that they are controlled by different variables.
B. F. SKINNER

Control Deep Different Way
The real problem is not whether machines think but whether men do.
B. F. SKINNER

Problem Reality Science Technology
Old age is rather like another country. You will enjoy it more if you have prepared yourself before you go.
B. F. SKINNER

Age Country Enjoy

To say that behaviors have different ‘meanings’ is only another way of saying that they are controlled by different variables.

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To say that behaviors have different ‘meanings’ is only another way of saying that they are controlled by different variables.

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Popular Authors

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