A disappointment is not generally an oversight. It might just be the best one can do the situation being what it is. The genuine error is to quit attempting.
B. F. SKINNERA vast technology has been developed to prevent, reduce, or terminate exhausting labor and physical damage. It is now dedicated to the production of the most trivial conveniences and comfort.
More B. F. Skinner Quotes
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We are only just beginning to understand the power of love because we are just beginning to understand the weakness of force and aggression.
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Death does not trouble me. I have no fear of supernatural punishments, of course, nor could I enjoy an eternal life in which there would be nothing left for me to do, the task of living having been accomplished.
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A failure is not always a mistake, it may simply be the best one can do under the circumstances. The real mistake is to stop trying.
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A failure is not always a mistake, it may simply be the best one can do under the circumstances. The real mistake is to stop trying.
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Some of us learn control, more or less by accident. The rest of us go all our lives not even understanding how it is possible, and blaming our failure on being born the wrong way.
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The way positive reinforcement is carried out is more important than the amount.
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Twenty-five hundred years ago it might have been said that man understood himself as well as any other part of the world. Today he is the thing he understands least.
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Something doing every minute’ may be a gesture of despair-or the height of a battle against boredom.
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An important fact about verbal behavior is that speaker and listener may reside within the same skin.
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Except when physically restrained, a person is least free or dignified when he is under threat of punishment, and unfortunately most people often are.
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At this very moment enormous numbers of intelligent men and women of goodwill are trying to build a better world. But problems are born faster than they can be solved.
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A child who has been severely punished for sex play is not necessarily less inclined to continue; and a man who has been imprisoned for violent assault is not necessarily less inclined toward violence.
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Somehow people get the idea I think we should be given gumdrops whenever we do anything of value.
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Was putting a man on the moon actually easier than improving education in our public schools?
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When we say that a man controls himself, we must specify who is controlling whom.
B. F. SKINNER







