Design is not just what it looks like and feels like. Design is how it works.
STEVE JOBSLearn continually – there’s always “one more thing” to learn!
More Steve Jobs Quotes
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We’re not going to be the first to this party, but we’re going to be the best.
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We don’t settle for anything less than excellence.
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My job is not to be easy on people. My job is to take these great people we have and to push them and make them even better.
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The hardest thing when you think about focusing. You think focusing is about saying “Yes.” No. Focusing is about saying “No.” And when you say “No,” you piss off people.
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You can’t look at the competition and say you’re going to do it better. You have to look at the competition and say you’re going to do it differently.
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None of us are as creative as all of us.
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Life is about creating and living experiences that are worth sharing.
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I would trade all of my technology for an afternoon with Socrates.
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A brand is simply trust.
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If you don’t cannibalize yourself, someone else will.
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It’s better to be a pirate than to join the Navy.
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The most important decisions you make are not the things you do, but the things you decide not to do.
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I’m as proud of what we don’t do as I am of what we do.
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Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.
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It’s really hard to design products by focus groups. A lot of times, people don’t know what they want until you show it to them.
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