You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.
STEVE JOBSYou can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.
STEVE JOBSTo go forward you have to leave something behind.
STEVE JOBSIt’s better to be a pirate than to join the Navy.
STEVE JOBSWithout passion, any rational person would give up!
STEVE JOBSSimple can be harder than complex. You have to work hard to get your thinking clean to make it simple.
STEVE JOBSDetails matter, it’s worth waiting to get it right.
STEVE JOBSInnovation is the only way to win.
STEVE JOBSStrategy is figuring out what not to do.
STEVE JOBSEach dream you leave behind is a part of your future that will no longer exist.
STEVE JOBSMost people never pick up the phone and call. Most people never ask, and that’s what separates the people who do things from the people who just dream about them.
STEVE JOBSDesign is not just what it looks like and feels like. Design is how it works.
STEVE JOBSI would trade all of my technology for an afternoon with Socrates.
STEVE JOBSFocusing is about saying No.
STEVE JOBSIt’s not a faith in technology. It’s faith in people.
STEVE JOBSI would rather gamble on our vision than make a ‘me, too’ product.
STEVE JOBSYou have to trust that the dots will somehow connect in your future.
STEVE JOBS