I feel as a brand I’m here to be around for a long time.
SERENA WILLIAMSAm I the greatest? I don’t know. I’m the greatest that I can be.
More Serena Williams Quotes
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My dad is the nicest guy you’ll ever meet, and the easiest going.
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If you can keep playing tennis when somebody is shooting a gun down the street, that’s concentration.
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If Plan A isn’t working, I have Plan B, Plan C, and even Plan D.
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If anything, you know, I think losing makes me even more motivated.
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I think you have to love yourself before you fall in love. I’m still learning to love myself.
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My smile is my favorite part of my body. I think a smile can make your whole body.
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I always say that when I’m playing well, no one can beat me. I’m not just saying that to sound full of myself or anything, but it’s true.
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Everyone in this room knows that Venus is probably one of the greatest people on the tour. She’s really great. She’s super professional. Complete opposite of me.
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You can be whatever size you are, and you can be beautiful both inside and out. We’re always told what’s beautiful and what’s not, and that’s not right.
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My goal in a couple of years is to try to build a successful fashion house like Armani or Versace. I want that more than anything.
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I never left my roots. You can identify me as someone that didn’t become high and mighty. Humility is a defining [trait] all of us can forever learn, and I try to be as humble as anyone can be.
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Think of all the girls who could become top athletes but quit sports because they’re afraid of having too many defined muscles and being made fun of or called unattractive.
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Tennis just a game, family is forever.
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I’ve never felt invincible. I’ve never used that word to describe me ever.
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I’m an athlete and I’m black, and a lot of black athletes go broke. I do not want to become a statistic, so maybe I overcompensate. But I’m paranoid. Oprah told me a long time ago, ‘You sign every check. Never let anyone sign any checks.’
SERENA WILLIAMS