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The most powerful predictor of what spreads online is anger.

Ryan Holiday

The Germans have a word for it: Sitzfleisch. Staying power. Winning by sticking your ass to the seat and not leaving until after it’s over.
RYAN HOLIDAY

Leaving Over Power Win Word
We decide what we will make of each and every situation. We decide whether we’ll break or whether we’ll resist.
RYAN HOLIDAY

Break Decision Resistance Situation
Discipline in perception lets you clearly see the advantage and the proper course of action in every situation-without the pestilence of panic or fear.
RYAN HOLIDAY

Advantage Discipline Fear Panic Perception
Great times are great softeners.
RYAN HOLIDAY

Greatness Soft Time
When intelligent people read, they ask themselves a simple question: What do I plan to do with this information?
RYAN HOLIDAY

Information Intelligence Myself People Planning Reading Simplicity
The most powerful predictor of what spreads online is anger.
RYAN HOLIDAY

Angry Online Powerful Predication
Ordinary people shy away form negative situations, just as they do with failure. They do their best to avoid trouble. What great people do is the opposite. They are their best in these situations. They turn personal tragedy or misfortune – really anything, everything – to their advantage.
RYAN HOLIDAY

Advantage Negative Ordinary People Personal Situation
Dollar for dollar there is no better investment in the world than a book.
RYAN HOLIDAY

Book Investment Money World
Our first idea is a grand opening, a big launch, a press release, or major media coverage. We default to thinking we need an advertising budget. Our delusion is that we should be Transformers and not The Blair Witch Project.
RYAN HOLIDAY

Cover Ideas Media Opening Project Transformation
There is no good or bad without us, there is only perception. There is the event itself and the story we tell ourselves about what it means.
RYAN HOLIDAY

Goodness Ourselves Perception Story
Problems are rarely as bad as we think-or rather, they are precisely as bad as we think.
RYAN HOLIDAY

Bad Problem Rare Thinking
An entrepreneur is someone with faith in their ability to make something where there was nothing before.
RYAN HOLIDAY

Entrepreneur Faith Inspirational Invention
Am I saying this because I want to prove how smart I am or am I saying this because it needs to be said?
RYAN HOLIDAY

Evidence Myself Need Smart
No one will argue that writing is an easy profession. Getting someone to pay you for your words isn’t easy. But there are strategies you can use to simplify the process and transform what you can produce.
RYAN HOLIDAY

Argument Easy Pay Production Professional Simplicity Transformation Writing Yourself
What I’ve learned most clearly from blogs is that the majority of them write about the problems from the outside for a reason—because they are missing the abilities that allow people to move to the inside.
RYAN HOLIDAY

Ability Learning People Problem Reason Writing Yourself
To do great things, we need to be able to endure tragedy and setbacks. We’ve got to love what we do and all that it entails, good and bad. We have to learn to find joy in every single thing that happens.
RYAN HOLIDAY

Endurance Finding Greatness Happiness Learning Love Need

The most powerful predictor of what spreads online is anger.

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The most powerful predictor of what spreads online is anger.

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