The dog [in Pavlov’s experiments] does not continue to salivate whenever it hears a bell unless sometimes at least an edible offering accompanies the bell.
A good parent, a good neighbour, a good citizen, is not good because his specific goals are acceptable, but because his successive goals are ordered to a dependable and socially desirable set of values. (1947)
But there are innumerable instances in human life where a single association, never reinforced, results in the establishment of a life-long dynamic system.
The outlines of the needed psychology of becoming can be discovered by looking within ourselves; for it is knowledge of our own uniqueness that supplies the first, and probably the best, hints for acquiring orderly knowledge of others.
