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Ninety-nine percent of leadership failures are failures of character.

Norman Schwarzkopf

Going to war without France is like going hunting without an accordion.
NORMAN SCHWARZKOPF

Country Hunt War
I was lucky enough to lead a very successful war.
NORMAN SCHWARZKOPF

Leadership Lucky Successful War
As far as Saddam Hussein being a great military strategist, he is neither a strategist, nor is he schooled in the operational arts, nor is he a tactician, nor is he a general, nor is he a soldier. Other than that, he’s a great military man, I want you to know that.
NORMAN SCHWARZKOPF

Art Men Military
Success is sweet, but the secret is sweat.
NORMAN SCHWARZKOPF

Secret Success Sweat Sweet
I believe that forgiving them is god’s function, our job is to arrange the meeting.
NORMAN SCHWARZKOPF

Arrangement Believe Function Job Military
Judge your enemy based upon capabilities, not intent, you have to look at the enemy and really almost make a worst case call every time.
NORMAN SCHWARZKOPF

Enemy Judging Looks
True courage is being afraid, and going ahead and doing your job anyhow, that’s what courage is.
NORMAN SCHWARZKOPF

Afraid Courage Firefighter Job True
An awful lot has been written about my temper.
NORMAN SCHWARZKOPF

Awful Temper
When placed in command, take charge.
NORMAN SCHWARZKOPF

Charge Command Leadership
Fear will keep you alive in a war. Fear will keep you alive in business. There’s nothing wrong with fear.
NORMAN SCHWARZKOPF

Alive Business Fear War
I am quite confident that in the foreseeable future armed conflict will not take the form of huge land armies facing each other across extended battle lines, as they did in World War I and World War II or, for that matter, as they would have if NATO had faced the Warsaw Pact on the field of battle.
NORMAN SCHWARZKOPF

Army Military War
To be an effective leader, you have to have a manipulative streak – you have to figure out the people working for you and give each tasks that will take advantage of his strength.
NORMAN SCHWARZKOPF

Giving Leadership People
Leadership consists of character and strategy. If you can’t have both, opt for character.
NORMAN SCHWARZKOPF

Character Leadership Strategy
I get angry at a principle, not a person.
NORMAN SCHWARZKOPF

Angry Person Principle
It doesn’t take a hero to order men into battle. It takes a hero to be one of those men who goes into battle.
NORMAN SCHWARZKOPF

Battle Courage Hero Veterans Day
Leadership is a potent combination of strategy and character. But if you must be without one, be without the strategy.
NORMAN SCHWARZKOPF

Business Character Combination Leadership Strategy

Ninety-nine percent of leadership failures are failures of character.

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Ninety-nine percent of leadership failures are failures of character.

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