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Leadership is a potent combination of strategy and character. But if you must be without one, be without the strategy.

Norman Schwarzkopf

The more you sweat in peace, the less you bleed in war.
NORMAN SCHWARZKOPF

Military Motivational Peace Sports
To be an effective leader, you have to have a manipulative streak – you have to figure out the people working for you and give each tasks that will take advantage of his strength.
NORMAN SCHWARZKOPF

Giving Leadership People
It’s the sense of duty that keeps you going sometimes when things get very, very rough. Somebody’s got to do it. And if you don’t, who will?
NORMAN SCHWARZKOPF

Duty Rough
If it had been our intention to take Iraq, if it had been our intention to destroy the country, if it had been our intention to overrun the country, we could have done it unopposed.
NORMAN SCHWARZKOPF

Country Destroy Intention
Ninety-nine percent of leadership failures are failures of character.
NORMAN SCHWARZKOPF

Character Failure Leadership
True courage is being afraid, and going ahead and doing your job anyhow, that’s what courage is.
NORMAN SCHWARZKOPF

Afraid Courage Firefighter Job True
I am quite confident that in the foreseeable future armed conflict will not take the form of huge land armies facing each other across extended battle lines, as they did in World War I and World War II or, for that matter, as they would have if NATO had faced the Warsaw Pact on the field of battle.
NORMAN SCHWARZKOPF

Army Military War
You learn far more from negative leadership than from positive leadership. Because you learn how not to do it. And, therefore, you learn how to do it.
NORMAN SCHWARZKOPF

Business Leadership Positive
Choose to win, Get mad, then get over it.
NORMAN SCHWARZKOPF

Military Motivational Win
I don’t consider myself dovish and I certainly don’t consider myself hawkish. Maybe I would describe myself as owlishthat is wise enough to understand that you want to do everything possible to avoid war.
NORMAN SCHWARZKOPF

Want War Wise
I hate war. Absolutely, I hate war.
NORMAN SCHWARZKOPF

Absolute Hate War
Leadership is a potent combination of strategy and character. But if you must be without one, be without the strategy.
NORMAN SCHWARZKOPF

Business Character Combination Leadership Strategy
A very great man once said you should love your enemies and that’s not a bad piece of advice. We can love them but, by God, that doesn’t mean we’re not going to fight them.
NORMAN SCHWARZKOPF

Advice Enemy God Love
Do what is right, not what you think the high headquarters wants or what you think will make you look good.
NORMAN SCHWARZKOPF

Look Thinking Want
Leadership consists of character and strategy. If you can’t have both, opt for character.
NORMAN SCHWARZKOPF

Character Leadership Strategy
I am living proof that if you catch prostate cancer early, it can be reduced to a temporary inconvenience, and you can go back to a normal life.
NORMAN SCHWARZKOPF

Cancer Normal Proof

Leadership is a potent combination of strategy and character. But if you must be without one, be without the strategy.

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Leadership is a potent combination of strategy and character. But if you must be without one, be without the strategy.

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