The most brilliant propagandist technique will yield no success unless one fundamental principle is borne in mind constantly – it must confine itself to a few points and repeat them over and over.
JOSEPH GOEBBELSMan is and remains an animal. Here a beast of prey, there a housepet, but always an animal.
More Joseph Goebbels Quotes
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The fatherland shall one day be like this: We’re not all equal, but we’re all brothers.
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If you repeat a lie often enough, people will believe it, and you will even come to believe it yourself.
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Propaganda must facilitate the displacement of aggression by specifying the targets for hatred.
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If the German people lay down their arms the whole of Eastern and Southern Europe, together with the Reich, will come under Russian occupation. Behind an iron curtain mass butcheries of people would begin.
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At night I sit in my chamber and read the bible. Far in the distance roars the sea. Then I lie down and think for a long time about the calm and pale man from Nazareth.
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A mother who is not everything for her children: a friend, a teacher, a confidant, a source of joy and founded pride, inducement and soothing, reconciliator, judge and forgiver, that mother obviously chose the wrong job.
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That propaganda is good which leads to success, and that is bad which fails to achieve the desired result. It is not propaganda’s task to be intelligent, its task is to lead to success.
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Do you want total war? If necessary, do you want a war more total and radical than anything that we can even imagine today?
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This is the secret of propaganda: Those who are to be persuaded by it should be completely immersed in the ideas of the propaganda, without ever noticing that they are being immersed in it.
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We shall reach our goal, when we have the power to laugh as we destroy, as we smash, whatever was sacred to us as tradition, as education, and as human affection.
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A law against hating Jews is usually the beginning of the end for the Jews.
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The modern man is necessarily a seeker of God, maybe a Man of Christ.
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Propaganda works best when those who are being manipulated are confident they are acting on their own free will.
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As socialists, we are opponents of the Jews, because we see in the Hebrews the incarnation of capitalism, of the misuse of the nation’s goods.
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He who cannot hate the devil cannot love God.
JOSEPH GOEBBELS