Any business plan won’t survive its first encounter with reality. The reality will always be different. It will never be the plan.
JEFF BEZOSIf you’re not stubborn, you’ll give up on experiments too soon. And if you’re not flexible, you’ll pound your head against the wall and you won’t see a different solution to a problem you’re trying to solve.
More Jeff Bezos Quotes
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If you can’t feed a team with two pizzas, it’s too large.
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If you want to be inventive, you have to be willing to fail.
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People who are right most of the time are people who change their minds often.
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We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.
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It’s hard to find things that won’t sell online.
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If you’re truly obsessed over customers, it’ll cover a lot of errors.
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I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out.
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If you only do things where you know the answer in advance, your company goes away.
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If you think about the long term then you can really make good life decisions that you won’t regret later.
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Work hard, have fun and make history.
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You know, we love stories and we love narrative; we love to get lost in an author’s world.
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Advertising is the price you pay for unremakable thinking.
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Your brand is formed primarily, not by what your company says about itself, but what the company does.
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Invention requires a long-term willingness to be misunderstood.
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Your brand is what other people say about you when you’re not in the room.
JEFF BEZOZ