Governing today means giving acceptable signs of credibility. It is like advertising and it is the same effect that is achieved – commitment to a scenario.
JEAN BAUDRILLARDIt is always the same: once you are liberated, you are forced to ask who you are.
More Jean Baudrillard Quotes
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There exists, between people in love, a kind of capital held by each.
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Television knows no night. It is perpetual day. TV embodies our fear of the dark, of night, of the other side of things.
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Everything is to be discovered, everything to be obliterated.
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We shall never resolve the enigma of the relation between the negative foundations of greatness and that greatness itself.
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This sarcastic festival reflects, rather, an infernal demand for revenge by children on the adult world.
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To love someone is to isolate him from the world, wipe out every trace of him, dispossess him of his shadow, drag him into a murderous future. It is to circle around the other like a dead star and absorb him into a black light.
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What you have to do is enter the fiction of America, enter America as fiction. It is, indeed, on this fictive basis that it dominates the world.
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You are born modern, you do not become so.
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Deep down, no one really believes they have a right to live. But this death sentence generally stays tucked away, hidden beneath the difficulty of living. If that difficulty is removed from time to time, death is suddenly there, unintelligibly.
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The very definition of the real becomes: that of which it is possible to give an equivalent reproduction.
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There is no aphrodisiac like innocence.
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The real is not only what can be reproduced, but that which is always already reproduced. The hyper real.
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Driving is a spectacular form of amnesia.
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The world is not dialectical – it is sworn to extremes, not to equilibrium, sworn to radical antagonism, not to reconciliation or synthesis. This is also the principle of evil.
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A negative judgment gives you more satisfaction than praise, provided it smacks of jealousy.
JEAN BAUDRILLARD






