All my businesses are part of the culture, so I have to stay true to whatever I’m feeling at the time, whatever direction I’m heading in.
JAY-ZWhen I came into the music, I was forced to be a CEO. I was forced to be an entrepreneur; I was forced to… because I was looking for a deal. I didn’t have this grand scheme of starting a record company and then morphing into a clothing empire.
More Jay-Z Quotes
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By the time I got to record my first album, I was 26, I didn’t need pen or paper – my memory had been trained just to listen to a song, think of the words, and lay them to tape.
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My mom always taught me – you know, little boys listen to their moms too much – that whatever you put into something is what you’re going to get out of it.
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You can feel when something’s authentic, and you can feel when it’s not: you know when someone’s trying to make the club record, or trying to make the girl record, or trying to make the thug record. It’s none of that. It’s just my emotions.
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New York – I’m connected. This is my core. I feel like if I’m not connected to New York, then I don’t even know what to do with myself.
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Companies that pretend to care about music and really care about other things – whether it be hardware, whether it be advertising – and now they look at music as a loss leader. And we know music isn’t a loss leader; music is an important part of our lives.
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I don’t profess to be a political rapper, like groups such as ‘Dead Prez’ or ‘Public Enemy’, but I think social commentary should make its way into your music. Speaking on your neighbourhood is social commentary – what happens, what’s going on.
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Providing – that’s not love. Being there – that’s more important. I mean, we see that. We see that with all these rich socialites. They’re crying out for attention; they’re hurting for love. I’m not being judgmental.
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I have no idea what my teacher’s intentions were – whether she was trying to inspire us or if she actually thought visiting her Manhattan brownstone with her view of Central Park qualified as a school trip.
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If you look at my career and you look at the span of my work and the things I have done, as far as to garner fame, you’ll see that I have turned down more interviews than I do. Or I turn down more things than I do.
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I treat people based on who they really are, not the name. Everyone has to be respectful and be a human being. No one’s above… That’s how I carry it with anybody.
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No one came to our neighborhoods with stand-up jobs and showed us there’s a different way. Maybe, had I seen different role models, maybe I’d’ve turned on to that.
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I remember the first time I saw the ‘Sugarhill Gang’ on Soul Train. I was 11 or 12. I was like, ‘What’s going on? How did those guys get on national TV?’ And then, when I was a little older, a rapper from the neighborhood got a record deal. I was shocked.
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If your dad died before you were born, yeah, it hurts – but it’s not like you had a connection with something that was real. Not to say it’s any better – but to have that connection and then have it ripped away was, like, the worst.
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My first album was mainly dealing with street issues, and it was ‘coded’: it was called ‘Reasonable Doubt.’ So the things I was talking about…
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I have inherited two of the most important brands in hip-hop, Def Jam and Roc-A-Fella. Reid and Universal Music Group have given me the opportunity to manage the companies I have contributed to my whole career. I feel this is a giant step for me and the entire artist community.
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