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Change your practices without abandoning your core values.

James C. Collins

The main point is first get the right people on the bus (and wrong people off the bus) before you figure out where to drive it. The second key point is the degree of sheer rigor in people decisions in order to take a company from Good to Great.
JAMES C. COLLINS

Keys Order People Point Second
Those who build and perpetuate mediocrity…are motivated more by the fear of being left behind.
JAMES C. COLLINS

Marketing Mediocrity Motivated
People are not your most important asset….the right people are.
JAMES C. COLLINS

Good Great Important People
You not only want to win a gold medal at the Olympics, you not only can see yourself standing there on the podium, but you can also feel the goose bumps as your national anthem is played; the tears are in your eyes. (That’s how real a dream can be and should be)
JAMES C. COLLINS

Anthem Olympic Played Podium Standing
In a world of constant change, the fundamentals are more important than ever.
JAMES C. COLLINS

Communication Fundamentals Important
Great companies foster a productive tension between continuity and change.
JAMES C. COLLINS

Company Continuity Great Tension
If you have more than three priorities then you don’t have any.
JAMES C. COLLINS

Consciousness Priorities Three
Change your practices without abandoning your core values.
JAMES C. COLLINS

Core Practice Values
To have a Welch-caliber C.E.O. is impressive.To have a century of Welch-Caliber C.E.O.’s all grown from the inside – well, that is one key reason why G.E. is a visionary company.
JAMES C. COLLINS

Keys Reason Why Vision
The greatest leaders build organizations that, in the end, don’t need them.
JAMES C. COLLINS

Leader Needs Organization
The only way to make any company visionary is through a long-term commitment to an eternal process of building the organization to preserve the core and stimulate progress.
JAMES C. COLLINS

Building Eternal Organisation Process Stimulate
In an ironic twist, I now see Good to Great not as a sequel to Built to Last, but more of a prequel. Good to Great is about how to turn a good organization into one that produces sustained great results.
JAMES C. COLLINS

Ironic Lasts Organization
Companies that change best over time know first and foremost what should not change.
JAMES C. COLLINS

Company Firsts Should
Throw leaders into an extreme environment, and it will separate the stark differences between greatness and mediocrity.
JAMES C. COLLINS

Differences Greatness Leader
The only mistakes you can learn from are the ones you survive.
JAMES C. COLLINS

Learn Mistakes Survive
Get involved in something that you care so much about that you want to make it the greatest it can possibly be, not because of what you will get, but just because it can be done.
JAMES C. COLLINS

Done Involved Involves Possibly Something

Change your practices without abandoning your core values.

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Change your practices without abandoning your core values.

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