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Persistence is very important. You should not give up unless you are forced to give up.

Elon Musk

The path to the CEO’s office should not be through the CFO’s office, and it should not be through the marketing department. It needs to be through engineering and design.
ELON MUSK

CEO Department Design Engineer Market Office Path
I think that’s the single best piece of advice: constantly think about how you could be doing things better and questioning yourself.
ELON MUSK

Advice Business Constant Improvement Success
When you struggle with a problem, that’s when you understand it.
ELON MUSK

Business Inspirational Problem Struggle Understand
Constantly seek criticism. A well thought out critique of what you’re doing is as valuable as gold.
ELON MUSK

Business Constant Criticism Gold Seek Value
If you think back to the beginning of cell phones, laptops or really any new technology, it’s always expensive.
ELON MUSK

Expensive Laptop Money Phone Product Technology
Don’t be afraid of new arenas.
ELON MUSK

Afraid Arena Inspirational One Liner
If you’re co-founder or CEO, you have to do all kinds of tasks you might not want to do. If you don’t do your chores, the company won’t succeed. No task is too menial.
ELON MUSK

CEO Company Entrepreneur Success Task Work
You have to be pretty driven to make it happen. Otherwise, you will just make yourself miserable.
ELON MUSK

Business Happen Miserable Motivational Pretty Yourself
The thing that’s worth doing is trying to improve our understanding of the world and gain a better appreciation of the universe and not to worry too much about there being no meaning.
ELON MUSK

Appreciation Improvement Meaning Understand Universe World Worry
As a child I would just question things.
ELON MUSK

Children Inspirational Knowledge Learning
Run a physics sim long enough & you’ll get intelligence.
ELON MUSK

Enough Intelligence Physics Run
The space shuttle was often used as an example of why you shouldn’t even attempt to make something reusable. But one failed experiment does not invalidate the greater goal. If that was the case, we’d never have had the light bulb.
ELON MUSK

Attempt Experiment Failure Goals Imvention Invalid Space
You shouldn’t do things differently just because they’re different. They need to be better.
ELON MUSK

Business Different Entrepreneur Inspirational Need
When I was in college, I wanted to be involved in things that would change the world.
ELON MUSK

Change College Inspirational Involvement World
If you’re trying to create a company, it’s like baking a cake. You have to have all the ingredients in the right proportion.
ELON MUSK

Business Cake Company Creation Entrepreneur Ingredient Proportion
You want to be extra rigorous about making the best possible thing you can. Find everything that’s wrong with it and fix it.
ELON MUSK

Business Entrepreneur Possible Wrong

Persistence is very important. You should not give up unless you are forced to give up.

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Persistence is very important. You should not give up unless you are forced to give up.

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