Complexity creates confusion, simplicity focus.
EDWARD DE BONOComplexity creates confusion, simplicity focus.
EDWARD DE BONOOpportunity ideas do not lie around waiting to be discovered. Such ideas need to be produced.
EDWARD DE BONOLogic will never change emotion or perception.
EDWARD DE BONOThe winner is the chef who takes the same ingredients as everyone else and produces the best results.
EDWARD DE BONOHumor is probably the most significant characteristics of the human mind. Far more significant than reason. In fact, reason is actually a very cheap commodity.
EDWARD DE BONOArgument is meant to reveal the truth, not to create it.
EDWARD DE BONOAsking a question is the simplest way of focusing thinking asking the right question may be the most important part of thinking.
EDWARD DE BONOWhat the joke displays is a switch in perception. This is important in changing the way we think.
EDWARD DE BONOThis new meta-system is very much in favor of the self, but a self that is based on a proper sense of dignity, not on an inflated ego. A person who dare not admit he is wrong inflates his ego but weakens his self.
EDWARD DE BONOI do a great deal of work with young children, and if you give a child a problem, he may come up with a highly original solution, because he doesn’t have the established route to it.
EDWARD DE BONOThe concept of logical thinking is selection and this is brought about by the processes of acceptance and rejection. Rejection is the basis of logical thinking.
EDWARD DE BONOIf you wait for opportunities to occur, you will be one of the crowd.
EDWARD DE BONOLateral thinking is the process of using information to bring about creativity and insight restructuring. Lateral thinking can be learned, practised and used. It is possible to acquire skill in it just as it is possible to acquire skill in mathematics.
EDWARD DE BONOWe may need to solve problems not by removing the cause but by designing the way forward even if the cause remains in place.
EDWARD DE BONOTo deal with future we have to deal with possibilities. Analysis will only tell us what is.
EDWARD DE BONOTo me, a faith in Jesus Christ that is not aligned with the poor it’s nothing.
EDWARD DE BONO