Now that mobile phones and the internet have altered the epistemic selective landscape in a revolutionary way, every religious organisation must scramble to evolve defences or become extinct.
The haven all memes depend on reaching is the human mind, but a human mind is itself an artifact created when memes restructure a human brain in order to make it a better habitat for memes.
Minds are in limited supply, and each mind has a limited capacity for memes, and hence there is considerable competition among memes for entry in as many minds as possible.
