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The future of marketing is philanthropy.

Biz Stone

The determination that led me to create a new sports team taught me an important lesson: opportunity is manufactured.
BIZ STONE

Determination Sports Team
People are watching TV, they’re watching some clips on their iPhone. I mean, some folks are sitting there on the iPhone, watching the Colbert Report, and meanwhile there’s a huge plasma TV right in front of them that they could be watching it on.
BIZ STONE

Clip iPhone Mean People Watch
Have confidence in your ideas before they even exist.
BIZ STONE

Ideas Have Confidence
Both my wife and I have a lot of compassion for animals in general.
BIZ STONE

Animal Compassion Wife
I mean just look at haiku, the idea of it. We want to focus on that singularity, on that simplicity, but we still want to add features and add value, but we want to do it in a way that fits in with that mentality of simplicity. You have to spend a lot of time thinking about it.
BIZ STONE

Ideas Mean Thinking
A personal belief is that if you’re not personally invested in what you’re working on, you’ll fail.
BIZ STONE

Belief Failing Faith Personal
We didn’t have anything before Twitter that allowed a group of people roaming around a city to communicate instantly, in real time, and in a coordinated way, in a group.
BIZ STONE

Around Cities Communicate Real Roaming
Positive culture comes from being mindful, and respecting your coworkers, and being empathetic.
BIZ STONE

Coworker Culture Empathetic
We actually created Twitter and Odeo at the same time. When we realized we didn’t really want to be running Odeo anymore we looked around for anyone who wanted to buy Odeo, but not acquire us as a technology. But people aren’t as interested in that.
BIZ STONE

People Running Technology
They picked my jacket and when the art director got back to Boston, he wanted to know who designed it and I said, “Me.” He was like, “The box guy?”
BIZ STONE

Designed Director Guy PIcked Wanted
The most rewarding thing for me has been this affirmation for me that people are basically good and smart, and if you give them a simple tool that allows them to exhibit that behavior, they’ll prove it to you every single day.
BIZ STONE

Basically Good Most People Simple Smart
We can figure it out, it’s not like we all have a disease.
BIZ STONE

Disease Figures Out
I got an idea: people like news why don’t we write the news down on a piece of paper, and we’ll gas them up and drive them to everyone’s house.
BIZ STONE

Ideas Mean Writing
Success isn´t guaranteed, but failure is certain if you aren´t truly emotionally invested in your work.
BIZ STONE

Certain Emotional Guaranteed Success
Constraint inspires creativity
BIZ STONE

Constraints Creativity Inspire
We hired a CSR person at Twitter, years before we hired our first sales person, to make sure we had a culture and impact of doing good.
BIZ STONE

Impact Person Sales Years

The future of marketing is philanthropy.

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The future of marketing is philanthropy.

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