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Luxury goods are the only area in which it is possible to make luxury margins.

Bernard Arnault

Affordable luxury – these are two words that don’t go together.
BERNARD ARNAULT

Afford Luxury Togetherness Word
Luxury goods are the only area in which it is possible to make luxury margins.
BERNARD ARNAULT

Goods Luxury Margin
And rather than detracting from the principal job, it reinforces it. I think of that money as venture capital. It’s not a big investment.
BERNARD ARNAULT

Capital Detracting Investment Venture
What we do in our group is the opposite of the bad effects of globalization. We produce in Italy and in France and we sell to China, when usually it’s the opposite.
BERNARD ARNAULT

Bad Business Effect Globalization Group Opposite Ourselves
When you are on the management side, you still have to understand the artistic sensibility so that there is a dialogue with the creative side.
BERNARD ARNAULT

Creativity Management Sensible Side Understand Yourself
I like that combination between creativity and the creative process and the organization needed to make a business like this successful worldwide.
BERNARD ARNAULT

Combination Creativity Myself Organization Process
I meet the designers very often, we discuss the products, they show me their ideas, we discuss the ad campaigns and every new invention that we can find for the future.
BERNARD ARNAULT

Designer Discussion Myself Project Togetherness
I am and will remain a tax resident in France and in this regard I will, like all French people, fulfill my fiscal obligations.
BERNARD ARNAULT

France People Resident
I take time to get close to, and I don’t immediately throw my arms round someone.
BERNARD ARNAULT

Arms Rounds Take Time
A good product can last forever.
BERNARD ARNAULT

Forever Lasts Products
I think this is a challenge we face, how the global region will evolve in stability with such a fast growth. If they succeed to do that, no doubt, in the next generation it will be the major area of the world, economically.
BERNARD ARNAULT

Challenge Doubt Evolve Fast Generation Growth Next
Luxury goods are the only area in which it is possible to make luxury margins.
BERNARD ARNAULT

Areas Business Luxury Money Product Profit Yourself
When something has to be done, do it! In France we are full of good ideas, but we rarely put them into practice.
BERNARD ARNAULT

Action Country Ideas Practice Thinking
I think in business, you have to learn to be patient. Maybe I’m not very patient myself. But I think that I’ve learned the most is be able to wait for something and get it when it’s the right time.
BERNARD ARNAULT

Inspiration Learning Right Thinking Time
Working in the context of ultra-famous brands like Dior and Vuitton, creative spirits are always going to feel reined in. It’s important that they are free to develop ideas. And rather than detracting from the principal job, it reinforces it. I think of that money as venture capital. It’s not a big investment.
BERNARD ARNAULT

Big Brand Capital Context Famous Investment Money Work
It is not enough to have a talented designer; the management must be inspired too. The creative process is very disorganised; the production process has to be very rational.
BERNARD ARNAULT

Art Business Creative Design Enough Management Process Production Rational

Luxury goods are the only area in which it is possible to make luxury margins.

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Luxury goods are the only area in which it is possible to make luxury margins.

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