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The master of your body did not run off and leave you masterless.

B. J. Palmer

I will sell Chiropractic, serve Chiropractic, and save Chiropractic if it will take me twenty lifetimes to do it. I will promote it within the law, without the law, in keeping with the law or against the law in order to get sick people well and keep the well from getting sick.
B. J. PALMER

Law Order People
Smile and smile often. Smile regularly. Smile when you don’t feel like it and you will feel like it when you smile.
B. J. PALMER

Feel Like Regularly Smile
It takes 65 muscles to frown and 13 to make a smile. Why work overtime?
B. J. PALMER

Muscle Overtime Smile
Innate must flow fully, freely, naturally; to, through, and into the educated brain to produce what education calls greatness.
B. J. PALMER

Brain Flow Greatness
Medical men have searched the world for remedies, desiring an antidote. Chiropractors find the cause in the person ailing.
B. J. PALMER

Causes Men World
Chiropractic is health insurance. Premiums small. Dividends large!
B. J. PALMER

Chiropractic Dividends
For you have in your possession a sacred trust. Guard it well.
B. J. PALMER

Possession Sacred Wells
Medicine is about disease and what makes people die. Chiropractic is about life and what makes people live.
B. J. PALMER

Disease Medicine People
In the future, Chiropractic will be valued for its preventative qualities as much as for relieving and adjusting the cause of ailments.
B. J. PALMER

Adjusting Causes Quality
Get the big idea and all else follows.
B. J. PALMER

Bigs Ideas
We get sick because of something inside going wrong! We get well because of something inside going right!
B. J. PALMER

Get Well Sick Wells
The master of your body did not run off and leave you masterless.
B. J. PALMER

Body Masters Running
There is no effect without a cause. Chiropractors adjust causes. Others treat effects.
B. J. PALMER

Causes Effects Treats
The preservation of health is easier than the cure for disease.
B. J. PALMER

Cures Disease Easier
The power that made the body, HEALS THE BODY. It happens no other way.
B. J. PALMER

Body Made Way
INNATE is God in human beings. INNATE is good in human beings. INNATE cannot be cheated, violated, or tricked. INNATE is always waiting, ready to communicate with you, and when INNATE is in contact you are in tune with the Infinite.
B. J. PALMER

Infinite Tunes Waiting

The master of your body did not run off and leave you masterless.

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The master of your body did not run off and leave you masterless.

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