The way positive reinforcement is carried out is more important than the amount.
B. F. SKINNERScience is a willingness to accept facts even when they are opposed to wishes.
More B. F. Skinner Quotes
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Chaos breeds geniuses. It offers a man something to be a genius about.
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Men build society and society builds men.
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We are only just beginning to understand the power of love because we are just beginning to understand the weakness of force and aggression.
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A disappointment is not generally an oversight. It might just be the best one can do the situation being what it is. The genuine error is to quit attempting.
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A permissive government is a government that leaves control to other sources.
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Education is what survives when what has been learned has been forgotten.
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Somehow people get the idea I think we should be given gumdrops whenever we do anything of value.
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Unable to understand how or why the person we see behaves as he does, we attribute his behavior to a person we cannot see, whose behavior we cannot explain either but about whom we are not inclined to ask questions.
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Going out of style isn’t a natural process, but a manipulated change which destroys the beauty of last year’s dress in order to make it worthless.
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It is a surprising fact that those who object most violently to the manipulation of behaviour nevertheless make the most vigorous effort to manipulate minds.
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Twenty-five hundred years ago it might have been said that man understood himself as well as any other part of the world. Today he is the thing he understands least.
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An important fact about verbal behavior is that speaker and listener may reside within the same skin.
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The juvenile delinquent does not feel his disturbed personality. The intelligent man does not feel his intelligence or the introvert his introversion.
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A permissive government is a government that leaves control to other sources.
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A person who has been punished is not thereby simply less inclined to behave in a given way; at best, he learns how to avoid punishment.
B. F. SKINNER