A first principle not formally recognized by scientific methodologists: when you run into something interesting, drop everything else and study it.
B. F. SKINNERIndeed one of the ultimate advantages of an education is simply coming to the end of it.
More B. F. Skinner Quotes
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A child who has been severely punished for sex play is not necessarily less inclined to continue; and a man who has been imprisoned for violent assault is not necessarily less inclined toward violence.
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The alphabet was a great invention, which enabled men to store and to learn with little effort what others had learned the hard way-that is, to learn from books rather than from direct, possibly painful, contact with the real world.
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It is a surprising fact that those who object most violently to the manipulation of behaviour nevertheless make the most vigorous effort to manipulate minds.
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The real question is not whether machines think but whether men do. The mystery which surrounds a thinking machine already surrounds a thinking man.
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Men build society and society builds men.
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If freedom is a requisite for human happiness, then all that’s necessary is to provide the illusion of freedom.
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Give me a child and I’ll shape him into anything.
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But restraint is the only one sort of control, and absence of restraint isn’t freedom. It’s not control that’s lacking when one feels ‘free’, but the objectionable control of force.
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We have not yet seen what man can make of man.
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To say that behaviors have different ‘meanings’ is only another way of saying that they are controlled by different variables.
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We have seen that in certain respects operant reinforcement resembles the natural selection of evolutionary theory. Just as genetic characteristics which arise as mutations are selected or discarded by their consequences, so novel forms of behavior are selected or discarded through reinforcement.
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The real problem is not whether machines think but whether men do.
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Problem-solving typically involves the construction of discriminative stimuli
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The mob rushes in where individuals fear to tread.
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The way positive reinforcement is carried out is more important than the amount.
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