The things like that we could fight about, we really don’t. We are pretty lucky for that.
ALAN COOPERDefine what the product will do before you design how the product will do it.
More Alan Cooper Quotes
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We seem to be keeping old fans and are bringing on new fans that are teenagers. I think that is amazing.
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And as soon as any object exhibits sufficient cognitive function, those instincts kick in and we react as though we were interacting with another sentient human being.
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Design principle: Take things away until the design breaks, then put that last thing back in.
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In other words, humans have special instincts that tell them how to behave around other sentient beings.
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Just how do I design if not with prototyping? An excellent question. The short answer is ‘on paper.’
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English bohemians sit in cold orderly rows, like carrots.
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If you are making a chair, the sandpaper can make it smoother. But no amount of sandpaper will turn a chair into a table.
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Keep it simple: In general, interfaces should use simple geometric forms, minimal contours, and a restricted color palette comprised primarily of less-saturated or neutral colors balanced with a few high contrast accent colors that emphasize important information.
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I’m a huge believer in putting music out as quickly as early as possible.
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If you are not going to produce albums then you are not going to produce new fans. It’s impossible.
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It has been said that the great scientific disciplines are examples of giants standing on the shoulders of other giants.
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You can get spiritual things out of books and stories and they have nothing to do with religion.
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One of the most heinous, insidious lies is the notion that you have to be an asshole to be a successful business person.
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Run for your lives-the computers are invading. Awesomely powerful computers tackling ever more important tasks with awkward, old-fashioned interfaces.
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Usability methods are like sandpapering a chair.
ALAN COOPER