So the idea of being able to shop cross-category to buy the beach bag, the summer lip gloss, and the pillows for your pool house makes it into very focused, easy life.
AERIN LAUDERSo the idea of being able to shop cross-category to buy the beach bag, the summer lip gloss, and the pillows for your pool house makes it into very focused, easy life.
More Aerin Lauder Quotes
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I discovered I was passionate about the creative process, the product development, creating a concept around a fragrance or lipstick.
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There’s something really interesting about that as a trend, that whole idea of lifestyle and being happy in your surroundings.
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People always ask what I would have done if I weren’t doing what I’m doing. And I say I’d [still] be in fashion or in beauty. It’s such a dream come true now because I have the ability to go into home [goods] and accessories as well.
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AERIN is saturated with the qualities that have surrounded me my entire life, many of which came from my grandmother, Estee: passion, style, hard work, family, and, of course, all things beautiful.
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I always loved beauty and accessories, and it’s always something I was passionate about.
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One summer I worked at Estée Lauder, and I really enjoyed the whole creative process.
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Beauty is my heritage, but home decor is very much my passion.
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When you ask women what’s the one thing they wish they had more of, they always say time.
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I love market research because you really have an idea of what your consumers are looking for.
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In terms of pots and pans, I just use the basics – Im not a snob like that.
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I love Pilates, I really do, and I do it three times a week because it works well for me.
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I’ve always loved the beauty world. Ever since I was a child, I looked at magazines and wore fragrances and tried out samples and sets. I worked at Clinique in the creative department for a summer during high school. And when I graduated from university,
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I’ve always been inspired by beautiful interiors.
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The effect of scent is really interesting. It can create a mood and change a feeling immediately. I wanted to create a modern wardrobe of fragrances … fragrances that can be very personal to the woman who’s wearing them.
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Luxury is anything that feels special. I mean, it can be a moment.
AERIN LAUDER