So the idea of being able to shop cross-category to buy the beach bag, the summer lip gloss, and the pillows for your pool house makes it into very focused, easy life.
AERIN LAUDERMom used to frame everything we made, and now I’m following her example. It makes children so proud to see their work on display instead of hidden away.
More Aerin Lauder Quotes
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I discovered I was passionate about the creative process, the product development, creating a concept around a fragrance or lipstick.
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I always loved beauty and accessories, and it’s always something I was passionate about.
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I think to make your home as comfortable as possible is so important.
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Even if I wear jeans, I still wear a blazer and jewelry. I think there is something nice about coming to work and dressing nicely.
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I’ve always been inspired by beautiful interiors.
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I’ve always loved the beauty world. Ever since I was a child, I looked at magazines and wore fragrances and tried out samples and sets. I worked at Clinique in the creative department for a summer during high school. And when I graduated from university,
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I have always loved books, and as a mother, I wanted to share my passion for reading with my children.
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The effect of scent is really interesting. It can create a mood and change a feeling immediately. I wanted to create a modern wardrobe of fragrances … fragrances that can be very personal to the woman who’s wearing them.
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I worked at Prescriptives. My uncle [Leonard Lauder, chairman emeritus of the Estée Lauder Companies] smartly had wanted me to go into a small brand – to figure out what part of the company I loved.
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AERIN is saturated with the qualities that have surrounded me my entire life, many of which came from my grandmother, Estee: passion, style, hard work, family, and, of course, all things beautiful.
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And balancing motherhood and career makes you both a better mother and a better businesswoman.
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Beauty is my heritage and my core. But my passion is design for the spaces where we live and work.
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When children are little, they really need you in one way. When they’re bigger, they need you as a friend.
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People always ask what I would have done if I weren’t doing what I’m doing. And I say I’d [still] be in fashion or in beauty. It’s such a dream come true now because I have the ability to go into home [goods] and accessories as well.
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I love to decorate a room – from the furniture to the objects to the books.
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