Changes in the traditional way of building are only permitted if they are an improvement.
ADOLF LOOSThe house has to serve comfort
More Adolf Loos Quotes
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The work of art shows people new directions and thinks of the future.
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He hates everything that wants to draw him out of his acquired and secured position and that disturbs him.
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A vertical stroke: the male who penetrates her.
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The bank must declare: here your money is secure and well looked after by honest people.
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. The work of art is revolutionary; the house is conservative.
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Tattooed men who are not behind bars are either latent criminals or degenerate aristocrats.
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The work of art is responsible to none; the house is responsible to everyone.
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Supply and demand regulate architectural form.
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The work of art is brought into the world without there being a need for it.
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I would be able to infer, form the shape of that button
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The law courts must appear as a threatening gesture toward secret vice.
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The first ornament to have been invented, the cross, was of erotic origin.
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The work is a private matter for the artist. The house is not.
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The house has to please everyone, contrary to the work of art which does not.
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The house satisfies a requirement.
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Lack of ornamentation is a sign of spiritual strength.
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Man loves everything that satisfies his comfort.
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Be not afraid of being called un-fashionable.
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The Potemkin city of which I wish to speak here is none other than our dear Vienna herself.
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The work of art wants to draw people out of their state of comfort.
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How they lived, what was their religion, their art, their mentality.
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I have freed mankind from superfluous ornament.
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Thus he loves the house and hates art.
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Otherwise stay with what is traditional, for truth, even if it be hundreds of years old has a stronger inner bond with us than the lie that walks by our side.
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I have emerged victorious from my thirty years of struggle.
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he architect’s task therefore, is to make those sentiments more precise.
ADOLF LOOS