That’s an interesting fact when you take the idea of making money, making a living selling paintings. Only a dozen or two painters do that.
AD REINHARDTArt is too serious to be taken seriously.
More Ad Reinhardt Quotes
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I tried to oppose the academic to the marketplace.
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Art is not the spiritual side of business.
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The job at Brooklyn is interesting because Brooklyn reflects what happened to university art departments everywhere. It might be the worst department now, and yet at one point it was the best in the country.
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The ugliest spectacle is that of artists selling themselves. Art as a commodity is an ugly idea… The artist as businessman is uglier than the businessman as artist.
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As for a picture, if it isn’t worth a thousand words, the hell with it.
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We all name ourselves. We call ourselves artists. Nobody asks us. Nobody says you are or you aren’t.
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I taught a lot of art history, especially Chinese, Japanese, and Indian. But the painting classes came back. The nudes came back. Not so much the still lifes.
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Painting cannot be the only activity of a mature artist.
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The one object of fifty years of abstract art is to present art-as-art and as nothing else, to make it into the one thing it is only, separating and defining it more and more
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So now our department is the worst department, partly because it has the worst facilities.
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The more an artist works the more there is to do.
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My painting represents the victory of the forces of darkness and peace over the powers of light and evil.
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The artist as businessman is uglier than the businessman as artist.
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Art is too serious to be taken seriously.
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Art is art. Everything else is everything else.
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