I’m still a hip-hop producer. I never put a label on what I can do as a producer or a DJ.
A-TRAKThere are things I like, there are things I strongly dislike. In my DJ sets and in my production I just gravitate towards what I like.
More A-Trak Quotes
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I think one of the biggest things that’s changed in terms of the rapport with the crowd is that now crowds come to hear our songs. We’re getting closer and closer to an artist performance.
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One thing that I learned in recent years from working more with other people is this idea that part of a producer’s job is to make people comfortable and confident.
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When I get up I still check the rap blogs before I check any kind of dance stuff.
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Building the scene, going out and doing shows and connecting with the fans, cultivating the fanbase in all these cities. I’m very glad that it’s happening.
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I’m one of the few DJs who uses turntables. I’m the only DJ that’s scratching.
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There’s a ton of amazing music that’s not getting heard.
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That was my challenge then, how to make scratching still fun for someone who didn’t necessarily come to hear that. It was fun to develop that technique. And now in dance music – I’m still a hip-hop guy at heart, but I love dance music.
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There’s a lot of producers that are much more technical or gear-skilled than I am. But I have a pure idea of what I like and where I want to go and I follow that.
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There are things I like, there are things I strongly dislike. In my DJ sets and in my production I just gravitate towards what I like.
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Right now it feels like we’re playing a role, like me and a couple of my friends, in where popular culture is going. That’s a very rare thing in a person’s life to be able to be a part of that. It’s a responsibility I take seriously.
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I was a bit of an outsider in the hip-hop world because I was a scratch kid and people weren’t necessarily trying to hear that all the time.
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It’s a good feeling to have something to stand for in any part of your life. It’s like personal integrity.
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I’ve been doing it since I was prepubescent when I loved to scratch records and play good music. As it happens, you know I sort of fell into the mix. I really feel like I played a role in bringing dance music to America years ago.
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I love disco and we sample it a lot for Duck Sauce. For me, that sound is kind of a new manifestation.
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We have to wake up early and make songs everyday. I run my record label. You work at hours where your body isn’t designed to work. But it’s fun.
A-TRAK