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You go to your TV to turn your brain off. You go to the computer when you want to turn your brain on.

Steve Jobs

Strategy is figuring out what not to do.
STEVE JOBS

Business One Liner Strategy
I’m as proud of what we don’t do as I am of what we do.
STEVE JOBS

Business Confidence Entrepreneur Hard Work Proud
I want to put a ding in the universe.
STEVE JOBS

Universe Want
It’s better to be a pirate than to join the Navy.
STEVE JOBS

Army Navy Pirate
I would rather gamble on our vision than make a ‘me, too’ product.
STEVE JOBS

Business Gamble Product Vision
Let’s go invent tomorrow instead of worrying about what happened yesterday.
STEVE JOBS

Business Future Happen Inspirational Invention Past Worry
In the first 30 years of your life, you make your habits. For the last 30 years of your life, your habits make you.
STEVE JOBS

Habit Inspirational Life Positive
You have to trust in something–your gut, destiny, life, karma, whatever.
STEVE JOBS

Destiny Karma Life Trust
To go forward you have to leave something behind.
STEVE JOBS

Healing Leaving Let Go Move On Past
If a user is having a problem, it’s our problem.
STEVE JOBS

Business Customer Problem
We don’t settle for anything less than excellence.
STEVE JOBS

Business Entrepreneur Excellence Settle
Focusing is all about saying no.
STEVE JOBS

Business Focus Inspirational One Liner
Your customers don’t care about you. They don’t care about your product or service. They care about themselves, their dreams, their goals. Now, they will care much more if you help them reach their goals, and to do that, you must understand their goals, as well as their needs and deepest desires.
STEVE JOBS

Business Customer Education Product Service
Manage the top line: your strategy, your people, and your products, and the bottom line will follow.
STEVE JOBS

Business Follow Management People Product Strategy
Most people never pick up the phone and call. Most people never ask, and that’s what separates the people who do things from the people who just dream about them.
STEVE JOBS

Call Dreamss Ignorance People Phone Separate
People don’t know what they want until you show it to them. That’s why I never rely on marketing research. Our task is to read things that are not yet on the page.
STEVE JOBS

Business Market People Reading Research Task

You go to your TV to turn your brain off. You go to the computer when you want to turn your brain on.

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You go to your TV to turn your brain off. You go to the computer when you want to turn your brain on.

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Popular Authors

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