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The goal of a marketing interaction isn’t to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.

Seth Godin

The big win is when you refuse to settle for average or mediocre.
SETH GODIN

Average Settling Winning
We fail when we give up too soon.
SETH GODIN

Failing Giving Giving Up
If you’re not the best in the world at what you do, then you have to get better.
SETH GODIN

Better Get World
Loving what you do is almost as important as doing what you love, especially if you need to make a living at it.
SETH GODIN

Almost Loving Important
Just about anything worth doing is worth doing better.
SETH GODIN

Better Doing Worth
When exactly were we brainwashed into believing that the best way to earn a living is to have a job?
SETH GODIN

Believe Entrepreneur Jobs
As long as you want to please everyone, you won’t please anyone.
SETH GODIN

Long Please Want
The key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.
SETH GODIN

Cows Keys Purple
Positive thinking doesn’t guarantee results, all it offers is something better than negative thinking.
SETH GODIN

Guarantees Negative Positive Thinking
Denigrating art you don’t understand doesn’t hurt the art – it reveals something about your willingness to learn.
SETH GODIN

Art Hurt Learn Willingness
Good enough’ stopped being good enough a long time ago. so why not be great?
SETH GODIN

Enough Long Mediocrity Time
The tiny cost of failure…is dwarfed by the huge cost of not trying.
SETH GODIN

Cost Leadership Trying
If I fail more than you do, I win.
SETH GODIN

Failing More Winning
Facts are irrelevant. What matters is what the consumer believes.
SETH GODIN

Believe Facts Matters What
A book is a souvenir of an idea.
SETH GODIN

Book Ideas
You don’t make art after you become an artist. You become an artist by ceaselessly making art.
SETH GODIN

Art Life Motivational

The goal of a marketing interaction isn’t to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.

Related Topics

Popular Authors

The goal of a marketing interaction isn’t to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.

Related Topics

Popular Authors

More Seth Godin Quotes