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It is the path of least resistance that makes rivers and men crooked.

B. J. Palmer

The preservation of health is easier than the cure for disease.
B. J. PALMER

Cures Disease Easier
It is the path of least resistance that makes rivers and men crooked.
B. J. PALMER

Men Wisdom Wise
All the drugs in the world cannot adjust a subluxated vertebrae
B. J. PALMER

Drug Vertebrae World
It takes 65 muscles to frown and 13 to make a smile. Why work overtime?
B. J. PALMER

Muscle Overtime Smile
Smile and smile often. Smile regularly. Smile when you don’t feel like it and you will feel like it when you smile.
B. J. PALMER

Feel Like Regularly Smile
If the ‘germ theory of disease’ were correct, there’d be no one living to believe it.
B. J. PALMER

Believe Disease Germs
The power that made the body, HEALS THE BODY. It happens no other way.
B. J. PALMER

Body Made Way
While other professions are concerned with changing the environment to suit the weakened body, chiropractic is concerned with strengthening the body to suit the environment.
B. J. PALMER

Body Environment Suits
Knowledge is knowing a fact, wisdom is knowing what to do with that fact.
B. J. PALMER

Facts Know Knowing
The love you give away is the love you keep.
B. J. PALMER

Giving Love You
Every organ in your body is connected to the one under your hat.
B. J. PALMER

Body Connected Hats
Innate must flow fully, freely, naturally; to, through, and into the educated brain to produce what education calls greatness.
B. J. PALMER

Brain Flow Greatness
There is no effect without a cause. Chiropractors adjust causes. Others treat effects.
B. J. PALMER

Causes Effects Treats
How do you make a dimmed light bright again? Remove the interference. How do you increase health in a dis-eased person? The same way!
B. J. PALMER

Increase Light Way
Chiropractic is health insurance. Premiums small. Dividends large!
B. J. PALMER

Chiropractic Dividends
In the future, Chiropractic will be valued for its preventative qualities as much as for relieving and adjusting the cause of ailments.
B. J. PALMER

Adjusting Causes Quality

It is the path of least resistance that makes rivers and men crooked.

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It is the path of least resistance that makes rivers and men crooked.

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