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Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.

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A wave of legislation, introduced in more than two dozen states, would allow people to discriminate against their neighbors.
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Allow Dozen Introduce Legislation More People Person State Think Wave
We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us.
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Believe Few Focus Important Meaningful Project Relly Say Thousand Truly
I don’t really think anything Microsoft does puts pressure on Apple.
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From our point of view it’s important that Apple not be the developer for the world.
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Maybe law enforcement would like the ability to turn on the camera on your Mac.
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Apple Pay is forever changing the way we pay for things.
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Apple Change Forever Pay Thing Way
Those who try to achieve success without hard work ultimately deceive themselves-or worse-deceive others.
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Achieve Deceive Hard Other Success Themselves Ultimately Work Worse
The largest lesson I learned from Steve was that the joy in life is in the journey, and I saw him live this every day.
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Android dominates the mobile malware market.
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Android Dominate Malware Market Mobile
Anything can change, because the smartphone revolution is still in the early stages.
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The iPad remains Apple’s second bestselling product – all the more reason why the iPad Pro needs to be “big” in every sense of the word.
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It is possible to be aware of God at all times.
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We say no to great ideas in order to keep the amount of things we focus on very small in number so that we can put enormous energy behind the ones we do choose…..It’s not just saying yes to the right products, it’s saying no to many products that are good ideas, but just not nearly as good as the other ones.
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Choose Energy Enor Focus Good Great Idea Isea Keep Member One Ous Product Say Small
They’re gobbling up everything they can learn about you and trying to monetize it. We think that’s wrong. And it’s not the kind of company that Apple wants to be.
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I remember what it was like to grow up in the South in the 1960s and 1970s.
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There are times in all of our lives when a reliance on gut or intuition just seems more appropriate – when a particular course of action just feels right.
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