I learned that focus is key. Not just in your running a company, but in your personal life as well.
TIM COOKFrom an app point of view, if you looked at innovation on the PC, you’d be hard pressed to find companies innovating. The list is small.
More Tim Cook Quotes
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Maybe law enforcement would like the ability to turn on the camera on your Mac.
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It’s the privilege of a lifetime for me to work with the most innovative people on Earth.
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A great product isn’t just a collection of features. It’s how it all works together.
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I remember what it was like to grow up in the South in the 1960s and 1970s.
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Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.
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It is possible to be aware of God at all times.
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If I’m working with you for several months on things, if I have a relationship with you, and I decide one day I’m going to sue you,
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Nobody wants to buy sour milk.
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Our new watches are made entirely of double super gold. They are just a piece of gold that you can wear to the left, right, or directly on top of the other gold you own.
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I love museums. But I don’t want to live in one.
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An acorn would never brag about giving shade.
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I think that [there is] this fundamental right to privacy and the philosophy that government shouldn’t be intrusive.
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There’s something very dangerous happening in states across the country.
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Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.
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Security isn’t just a feature, it’s a base, it’s a fundamental, right.
TIM COOK