Above all else, align with customers. Win when they win. Win only when they win.
JEFF BEZOZEverything you are comes from your choices.
More Jeff Bezos Quotes
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People who are right most of the time are people who change their minds often.
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If you have a business model that relies on customers being misinformed, you better start working on changing your business model.
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One of the huge mistakes people make is that they try to force an interest on themselves. You don’t choose your passions; your passions choose you.
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My view is there’s no bad time to innovate.
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Percentage margins don’t matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that.
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Advertising is the price you pay for unremakable thinking.
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I’d rather interview 50 people and not hire anyone than hire the wrong person.
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Do something you’re very passionate about, and don’t try to chase what is kind of the “hot passion” of the day.
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The pain and emotional trauma caused by the racism and violence we are witnessing toward the black community has a long reach.
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Will you be clever at the expense of others, or will you be kind?
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People loved their horses, too. But you don’t keep riding your horse to work just because you love it.
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I think if people read more, that is a better world.
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If you double the number of experiments you do per year you’re going to double your inventiveness.
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I try to spend my time on areas that I think are important for the future, and where I think I can add value.
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Determine what your customers need, and work backwards.
JEFF BEZOZ