“Affordable luxury – these are two words that don’t go together.”

I like that combination between creativity and the creative process and the organization needed to make a business like this successful worldwide.

I think this is a challenge we face, how the global region will evolve in stability with such a fast growth. If they succeed to do that, no doubt, in the next generation it will be the major area of the world, economically.

It is not enough to have a talented designer; the management must be inspired too. The creative process is very disorganised; the production process has to be very rational.

What we do in our group is the opposite of the bad effects of globalization. We produce in Italy and in France and we sell to China, when usually it’s the opposite.

A good product can last forever.

When something has to be done, do it! In France we are full of good ideas, but we rarely put them into practice.

Luxury goods are the only area in which it is possible to make luxury margins.

I think in business, you have to learn to be patient. Maybe I’m not very patient myself. But I think that I’ve learned the most is be able to wait for something and get it when it’s the right time.

What we do in our group is the opposite of the bad effects of globalization. We produce in Italy and in France and we sell to China, when usually it’s the opposite.

Louis Vuitton, the world’s biggest luxury brand in terms of sales, is planning to dampen its expansion worldwide and focus on high-end products to preserve its exclusive image.

Working in the context of ultra-famous brands like Dior and Vuitton, creative spirits are always going to feel reined in. It’s important that they are free to develop ideas. And rather than detracting from the principal job, it reinforces it. I think of that money as venture capital. It’s not a big investment.

China is clearly going to be the number one economic power and it is already full of potential.. with lots of population and the buying power increasing by the day. .

It is not enough to have a talented designer; the management must be inspired too. The creative process is very disorganised; the production process has to be very rational.

If you deeply appreciate and love what creative people do and how they think, which is usually in unpredictable and irrational ways, then you can start to understand them. And finally, you can see inside their minds and DNA.

When I was working in my first job engineering construction, what I liked the most was working with architects and making buildings that had this creative side coming from the architect and that were making them a big success.

I meet the designers very often, we discuss the products, they show me their ideas, we discuss the ad campaigns and every new invention that we can find for the future.