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Great companies are defined by their discipline and their understanding of who they are and who they are not.

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Company Definition Discipline Greatness Understand

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This may sound a bit naive, but I got here by believing in big dreams.
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At its core, I believe leadership is about instilling confidence in others.
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Believe Confidence Leadership Myself
Sometimes you have to create the thing you want to be part of.
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China traditionally has been a tea-drinking country but we turned them into coffee drinkers.
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Great companies are defined by their discipline and their understanding of who they are and who they are not.
HOWARD SCHULTZ

Company Definition Discipline Greatness Understand
Success is something that has to be earned every day.
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Europe has always represented a major strategic opportunity to achieve our goal of creating and building an enduring global brand.
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In times of adversity and change, we really discover who we are and what we’re made of.
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Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.
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Advertisement Greatness Marketing Money Ourselves People Thinking Training
If you pour your heart into your work, or into any worthy enterprise, you can achieve dreams others may think impossible.
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Success is empty if you arrive at the finish line alone.
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In this ever-changing society, the most powerful and enduring brands are built from the heart.
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Everyone starts strong. Success comes to those with unwavering commitment to be at the end.
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When companies fail, or fail to grow, it’s almost always because they don’t invest in the people, the systems, and the processes they need.
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I believe life is a series of near misses. A lot of what we ascribe to luck is not luck at all. It’s seizing the day and accepting responsibility for your future. It’s seeing what other people don’t see And pursuing that vision.
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Social and digital media is a bullet train, and that bullet train is not coming home.
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