Are you green and growing or ripe and rotting?
RAY KROCI believe in God, family, and McDonald’s. And in the office, that order is reversed.
More Ray Kroc Quotes
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All money means to me is a pride in accomplishment.
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Mankind will discover objects in space sent to us by the watchers.
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I was never much of a reader when I was a boy. Books bored me. I liked action. But I spent a lot of time thinking about things. I’d imagine all kinds of situations and how I would handle them.
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In my experience, good executives don’t make mistakes.
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There is absolutely nothing special about walking on a rope stretched along the ground. Where there is no risk, there can be no pride in a deed accomplished, and therefore no happiness.
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Nothing in the world can one imagine beforehand,not the least thing,everything is made up of so many unique particulars that cannot be forseen.
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No self-respecting pitcher throws the same way to every batter and no self-respecting salesman makes the same pitch to every client.
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We provide food that customers love, day after day after day. People just want more of it.
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In business for yourself, but not by yourself.
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It is no achievement to walk a tightrope laid flat on the floor.
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Our aim was to insure repeat business based on the system’s reputation rather than on the quality of a single store or operator.
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We take the hamburger business more seriously than anyone else.
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If you do it first class and you don’t compromise values, and you don’t compromise quality, and you don’t compromise service, and you don’t compromise cleanliness, then everybody else who is the competitor has got to play catch-up.
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No one of us is more important than the rest of us.
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You’re only as good as the people you hire.
RAY KROC